Configuration #65: Dynamic Design for the Point of Sale

Zigzag — More Than Just a Bent Line

Zigzag refers to a line bent at alternating inward and outward angles. The term entered the German language at the end of the 17th century in connection with fortress construction, originating from the French zigzag / sicsac (see also zigzag trench), and was popularized through newspaper reports on the Siege of Landau in 1713. Over time, the term moved beyond its original technical meaning and gradually became a general design concept.

What once began as a tactical construction method for trenches is now a universal design principle — dynamic, striking, and full of movement. This is exactly the energy that nomo’s Configuration #65 embraces: a modular shelving system whose alternating angles not only attract attention, but also structure space and showcase products effectively.

The zigzag design is more than just a visual highlight. It creates dynamism, motion, and rhythm. The angled lines guide the eye and direct attention precisely to your products — ideal for point-of-sale areas, exhibitions, or shop-in-shop concepts.

Thanks to nomo’s modular construction, this configuration can be customized individually — whether as a room divider, presentation wall, or shelving system. The varied form offers more surface area for product display while maintaining an open and inviting atmosphere.

With nomo, you create custom solutions that can be expanded or reconfigured at any time. Invisible fixings and clean lines enhance your brand’s aesthetic — without distracting elements. Inspired? Discover how nomo can help you stage your spaces in a functional and stylish way. We’d be happy to advise you!